You have gone to the heart of the policy review, and certainly the work of this committee will be valuable in that regard.
As we work through this process, can we make adjustments in terms of the policy as it relates to “Product of Canada”? Clearly that is possible, as it is in terms of the regulatory component. Again, it is possible in terms of the implications. We are seeking a balance among addressing consumer interest, ensuring that a level playing field exists, taking into account the producers' interests, and not putting the processing sector in Canada at a disadvantage in terms of the application of those rules as we go forward.
We believe that it is indeed possible. We believe that in that process, the policy change can happen relatively rapidly. Regulatory change would take more time.
In terms of the cost implications of those, most of the cost relates to implementation. The cost to move through the regulatory process is of course slightly higher, because it's more involved than making a policy change alone. But ultimately the real cost relates to the cost of implementation, and that cost of implementation will not be significantly different from a regulatory versus a policy perspective, because ultimately the issue will be the effective enforcement of the outcome, whether that be regulatory or policy.
Regarding the specifics, I'm going to turn to my colleague to add to what I've said regarding the application of our regulatory authorities in terms of both implementing policy and regulation.